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Udyat Technologies
Service 11
Core service area

Digital Marketing Services

Marketing measured in enquiries and revenue, not impressions.

SEO, paid search and social, content, and marketing automation run by specialists, with every lead tracked from first click to closed deal.

Qualified leads · by weekTracking
Lead sources
Google search · SEO42%
Google Ads31%
Meta & LinkedIn18%
100%
Leads to source
5 min
First response
↓
Cost per lead
You are probably here because

These are the signs this work is overdue

If several of these are true for your business, this service is usually where the fastest return sits.

You spend on ads every month and cannot say which campaign produced a customer.
Your website gets visitors, but the enquiry form stays quiet.
Competitors with weaker products rank above you on Google.
Leads arrive by phone, WhatsApp and email, and half are never followed up.
An agency sends a monthly report full of impressions and clicks, and sales has not noticed any difference.
Nobody owns the website, so it has not changed in two years.
What's included

What this engagement actually contains

Not every element applies to every business. We scope to what your operations need, and say so when something is not worth doing.

01

Search engine optimization

Technical SEO, site structure, on-page optimization and content built around the searches your buyers actually make, including local search and Google Business Profile for every location you serve.

Technical auditsKeyword and intent mappingLocal SEOGoogle Business Profile
02

Paid search and social

Google Ads, Meta and LinkedIn campaigns planned around cost per qualified lead rather than clicks, with negative keywords, landing pages and budgets tuned weekly.

Google AdsMeta and Instagram adsLinkedIn adsRetargeting
03

Content and social media

Articles, guides, case studies and social posts that answer what buyers ask before they call, written to build authority and earn links over time.

Content calendarsLong-form guidesCase studiesLinkedIn and Instagram
04

Landing pages and conversion

Pages built for one job each, with clear offers, fast load times and forms or WhatsApp buttons that make it easy to enquire. Then tested and improved on real traffic.

Landing page buildsA/B testingPage speedForm and WhatsApp CTAs
05

Marketing automation and CRM

Every enquiry lands in your CRM with its source attached, gets an instant response, and enters a follow-up sequence on email or WhatsApp so no lead goes cold.

CRM integrationLead scoringEmail and WhatsApp nurturingInstant lead alerts
06

Analytics and attribution

GA4, conversion tracking and call tracking set up properly, so you can see which channel, campaign and keyword produced each enquiry and each sale.

GA4 and Tag ManagerConversion trackingCall trackingRevenue dashboards
Typical outcomes

What changes when this is done properly

Indicative ranges from comparable engagements. Your assessment produces numbers for your own operations.

100%
of leads tracked to source
every enquiry tied to its channel and campaign
5 min
lead response target
instant acknowledgement, routed to sales
1
dashboard
spend, leads and revenue in one view
30 days
to first optimizations
budgets moved toward what converts
What you receive

Tangible deliverables, not a slide deck

Every engagement ends with artefacts your team can use, extend, and operate without us. Documentation and handover are part of the scope, not an optional extra.

  • Marketing audit covering website, search visibility, ad accounts and tracking
  • Channel plan with budgets, targets and the cost per lead each channel must hit
  • Tracking setup that ties every enquiry to its source campaign and keyword
  • Campaigns, landing pages and content, built and run by our specialists
  • CRM and follow-up automation so every lead gets a same-day response
  • Monthly report on leads, cost per lead and revenue influenced, not vanity metrics
How the work runs

A phased engagement, not a big bang

Each phase is independently valuable. You can pause after any of them and still be better off than when you started.

  1. 01

    Audit and baseline

    We review your website, search rankings, ad accounts, tracking and how leads are handled today, and record a baseline for leads and cost per lead.

    1–2 weeks
  2. 02

    Fix tracking and foundations

    Analytics, conversion tracking, call tracking and CRM capture set up correctly, along with the technical SEO and page speed issues that hold everything back.

    2–3 weeks
  3. 03

    Launch channels

    Campaigns, landing pages and content go live in the channels with the best expected return, starting with intent-led search.

    2–4 weeks
  4. 04

    Optimize on real data

    Weekly changes to bids, keywords, audiences, pages and copy, with budget moved toward the campaigns that produce qualified leads.

    Ongoing
  5. 05

    Scale what works

    Expand proven campaigns to new keywords, locations and audiences, and build the content and SEO that lowers your cost per lead over time.

    Ongoing
How we build it

The technology we typically reach for

Chosen for how well it is supported and how easily your team can take it on — not for how impressive it sounds.

Search and ads
  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Google Business Profile
SEO
  • Google Search Console
  • Technical crawlers
  • Structured data
  • Core Web Vitals
Analytics
  • GA4
  • Google Tag Manager
  • Call tracking
  • Looker Studio
Automation
  • CRM integration
  • Email sequences
  • WhatsApp Business API
  • Lead scoring
Industries

Where this service lands hardest

The sectors where we most often deliver this work, and where the payback is usually fastest.

FAQ

Digital marketing — questions we get asked

How is this different from hiring a marketing agency?

We start from the business system, not the campaign. Tracking, CRM and follow-up are set up first, so every rupee of spend can be tied to an enquiry and a sale. Because we also build software and automation, the leads campaigns generate are handled properly once they arrive.

How long does SEO take to show results?

Technical fixes and local SEO can show movement within weeks. Ranking for competitive terms usually takes three to six months of consistent content and link-building. Paid search produces leads from the first week, so most plans run both together.

What budget do we need for ads?

It depends on your market and the cost per click of your keywords. We recommend a test budget large enough to produce meaningful data within a month, then scale only the campaigns that hit the agreed cost per lead.

Do we own the ad accounts and data?

Yes. Ad accounts, analytics, Search Console and CRM data are set up in your name, with us added as managers. If we stop working together, everything stays with you.

Do you also handle AI search, like ChatGPT and Google AI Overviews?

Yes, as a dedicated service: AI Search Optimization covers AIO and GEO. Most clients run it alongside SEO, because the same content and authority signals feed both.

Next step

Ready to talk about digital marketing?

Start with a short conversation. We will tell you honestly whether this is the right place to begin, or whether something else pays back faster.